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Versão completa: Obsolete configuration in mobile race
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iPad generation emerging in Vietnam has confirmed rumors that the tablets have 1 GB RAM, 1 GHz clock. However, even if unknown to such parameters, the user still racing order iPad 2012.

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The company produces and together become the world's first company to launch the phone and tablet with 1 GHz chip, then the dual core and quad-core ... but Apple has never been regarded as the slow leg. All of the expected 2012 version iPad shipping on 16/3 have been put off buying clean while still using the product chip as two older generation, Apple has not even mention the amount RAM or processor speed in the launching ceremony on 7/3.

Apple rarely talk about the configuration in detail. They only mentioned if the parameters that help better visualize the change in features, new applications as well as improve the user experience.


Apple did not say when the RAM or clock iPad launch third-generation (left). Photo: Quoc Huy.
When Motorola launched the Atrix 4G commercials in 2011, they repeatedly emphasized that the two phone chips to reach the world's fastest ... Meanwhile, if you review all advertising of Apple iPad and iPhone, people just saw pictures everyone is happy and relaxed to enjoy the product. Not work. No stress. There are no rigid suit and busy. No plug the head bowed looking at the screen at the airport or the coffee. Apple iPad and iPhone is stressed devices to discover interesting things like play games, read books, watch movies, browse photos ... It will never witnessed Apple lists the hard numbers when it introduced the device they call the "post-PC".

Can take one more example in tablet cheap. Nook Tablet of RAM and twice as much memory in Kindle Fire, additional microSD external memory slot up to 32 GB, better battery life and only have 50 USD more expensive compared to Kindle Fire. However, after the actual experience, some industry experts had to say: "Do not let your eyes blur parameters."

Higher configuration will not help achieve Tablet Nook Kindle sales as Fire. These things are no longer listed on the paper more important. Fire is important Kindle system is backed by the rich content of the Amazon. Configured as a secondary criterion in the race to the product. Users do not need a device that "crisis" but feels uncomfortable when to use which are willing to spend money for a device that "just enough" but harmonious design, software, content ...

HTC also start making Apple the same direction. In a press conference at Mobile World Congress exhibition last February in Spain, CEO Peter Chou and chief designer of the HTC Scott Croyle spent over an hour on the phone talking about One but in which only less than a minutes for the power of the processor.

"The user is not interested in those numbers is something that belongs to psychology", HTC's chief marketing officer John Wang responded press. "Except for beginners to use, few people are interested in the phone number of cores".

In contrast, Ramchan Woo, head of LG's smartphone, stressed: "People interested in configuration." Woo is in that process and design parameters will be important when comparing Android devices because they run the same operating system. But many companies provide continuous measurement configuration compared to the iPad and iPhone are considered "absurd" because they have different platforms and also much more noticeable as the content is not rich, machine work fast, sleek, beautiful design and is made especially like it when people use them or not.